I feel like I let them down...

Twinkees have filed for bankruptcy. I tried. I really did.

The company has a very high cost structure burdened by some unfavorable
union contracts and ultimately this company has to get their costs in order to
survive, and we just don't know if they can do that," said Janney Montgomery
Scott analyst Mitchell Pinheiro, who has a "hold" rating on the shares.

Hold? Hold? I just don't understand Wall Street, I guess.